Bass Pro is a Big Fish for the NWTF
Bass Pro Shops has been a long-time, staunch supporter of the NWTF. In the last year, the company and its founder John L. Morris, have reaffirmed their position as one of the premier partners of the NWTF.
In the last year alone, Bass Pro Shops has partnered with the NWTF to provide $300,000 to support the NWTF’s mission of conservation and the preservation of our hunting heritage.
"Johnny Morris and Bass Pro Shops have long stood shoulder-to-shoulder with the NWTF," said George C. Thornton, NWTF CEO. "We could ask for no better partner and look forward to many more years of working together as we implement the Save the Habitat. Save the Hunt. initiative."
Bass Pro selected the NWTF as one of its monthly conservation partners, allowing its patrons to donate to the NWTF during checkout. Not only does this promotion help generate dollars that are invested into America’s conservation movement but it also helps raise awareness of the NWTF and its mission.
At the 2013 NWTF Convention and Sport Show, Morris made a surprise announcement of a major, four-year donation to the NWTF that would total $400,000. Morris presented a check for the first installment of the donation to NWTF CEO George C. Thornton in front of hundreds of dedicated NWTF volunteers.
In 2006, Morris received the NWTF Lynn Boykin Hunting Heritage Award for his dedication to conservation and securing the future of hunting for others. Bass Pro Shops also was honored with the NWTF’s Corporate Achievement Award in 2005 for its dedication to conservation.
The continued and enhanced support of Bass Pro Shops is especially critical as the NWTF embarks on its bold Save the Habitat. Save the Hunt. initiative, which will conserve and enhance four million acres of critical upland wildlife habitat to increase wild turkey populations, create 1.5 million new hunters and establish 500,000 additional acres of hunting access.
This new initiative will help tackle the challenges facing the sporting community: national turkey populations have declined 15 percent with much more dramatic declines in some historically important areas; 6,000 acres of upland wildlife habitat are lost every day; hunter numbers are not keeping pace with population growth, endangering the funding model for conservation in North America.