NWTF and Mossy Oak Continue to Save the Habitat. Save the Hunt. Through Dynamic Partnership


EDGEFIELD, S.C. — The National Wild Turkey Federation and Mossy Oak continue to Save the Habitat. Save the Hunt. for sportsmen and women across the country through a dynamic partnership highlighted by Mossy Oak’s famed NWTF Obsession® pattern – the Official Camouflage of the NWTF and the No. 1 pattern for turkey hunting, according to Southwick Associates’ Turkey Hunting Report the past four years.

"The NWTF and Mossy Oak were both founded by turkey hunters who care deeply about the conservation of the wild turkey" said NWTF CEO Becky Humphries. "As we work to secure the future of habitat and our hunting heritage, it is good to know we have a partner in Mossy Oak that is equally dedicated to the mission."

Mossy Oak proudly embeds the NWTF logo within the Obsession pattern design.  In addition, a portion of the proceeds generated from the sales of any item decorated in the NWTF Obsession pattern funds the NWTF and its mission to conserve wild turkeys and protect the right to hunt them.

NWTF Obsession is found on a wide variety of products in various categories.  It’s on turkey hunting products ranging from clothing and vests to shotguns, scopes and beyond. It’s even on mugs, smartphone cases and picture frames.

If you are a turkey hunter, look for the NWTF Mossy Oak Obsession pattern in stores across America. Products will be on display and available for purchase at the 42nd annual NWTF Convention and Sport Show in Nashville at Mossy Oak booth no. 701.

"Turkey hunting and conservation is at the very core of what Mossy Oak is all about," said Toxey Haas, Mossy Oak founder and CEO. "From our very earliest days in the industry, we drew our inspiration from those magical spring mornings, and we are so very proud to be the official camo of the NWTF."

Look for the NWTF logo and support brands like Mossy Oak that have made a commitment to support the Save the Habitat. Save the Hunt. initiative.

About the National Wild Turkey Federation
When the National Wild Turkey Federation was founded in 1973, there were about 1.3 million wild turkeys in North America. After decades of work, that number hit an historic high of almost 7 million turkeys. To succeed, the NWTF stood behind science-based conservation and hunters’ rights. The NWTF Save the Habitat. Save the Hunt. initiative is a charge that mobilizes science, fundraising and devoted volunteers to raise $1.2 billion to conserve and enhance more than 4 million acres of essential wildlife habitat, recruit at least 1.5 million hunters and open access to 500,000 acres for hunting. For more information, visit NWTF.org.

About Mossy Oak
Haas Outdoors Inc. is headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak. For more than 30 years, Mossy Oak has been a leading outdoors lifestyle brand that specializes in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy OakBioLogicMossy Oak ProductionsMOOSE MediaNativ NurseriesNativ LivingGameKeepersGameKeeper Kennels and Mossy Oak Properties. Mossy Oak is the official camouflage of the National Wild Turkey FederationDucks UnlimitedQuality Deer Management Association and Mack’s Prairie Wings and the official pattern of B.A.S.S.MLF and Cabela’s Collegiate Bass Fishing Series.

For more information, contact Pete Muller at (803) 637-7698