NASHVILLE, Tenn. – Slate and Glass received the National Wild Turkey Federation’s Tom Kelly Communicator of the Year Award for its work with the series Undivided, a show that exemplifies the R3 movement.
“We are very grateful and blown away to just be considered for an award like this, let alone actually receive it,” said Nathanial Maddux, creative director and owner Slate and Glass Media. “I’ve been hooked on turkey hunting since I was a kid, and I’ve always wanted to take people turkey hunting to have them share in this remarkable experience. Continuing this theme through video content is our goal. This is like winning a Grammy, and we are excited to continue to keep taking people out and sharing our passion.”
Maddux and his Undivided co-host, Jeremy Thomas, accepted the award at the 44th annual NWTF Convention and Sport Show.
This award named for Col. Tom Kelly, a longtime NWTF advocate and turkey hunting’s poet laureate, recognizes a communicator who has done an outstanding job of sharing NWTF’s role in the wild turkey restoration story.
Slate and Glass’ work for the NWTF has ranged from various video projects; however, its work for the “Recruits” installment of the video series, Undivided, showcased the essence of the R3 (recruit, retain and reactivate) movement.
The episode follows Samantha and Kristin, staff members with the Council to Advanced Shooting Sports, to the orange groves of Florida to hunt Osceola turkeys. Kristin, formerly an anti-hunter, harvested her first turkey and Samantha harvested her first Osceola turkey. The episode highlighted the excitement surrounding a hunter’s first successful turkey hunt.
“We [hunters] have a great story that needs to be shared with as many people as possible,” NWTF CEO Becky Humphries said. “Thanks to Slate and Glass’ Undivided, great R3 stories have been captured in their purest forms.”
Formerly known as the Communicator of the Year, the NWTF renamed the award in 2018 to honor Kelly. Past award recipients include Will Primos, Michael Waddell, Jana Waller, Brenda Valentine, Steve Rinella, Tom Fegely, Ron Schara, J. Wayne Fears, Grits Gresham, Jim Zumbo, Jim Casada, Glenn Sapir, Kelly, Ronnie ‘Cuz’ Strickland, Kevin Howard, Ray Eye and Steve Hickoff.
About the National Wild Turkey Federation
When the National Wild Turkey Federation was founded in 1973, there were about 1.3 million wild turkeys in North America. After decades of work, that number hit a historic high of almost 7 million turkeys. To succeed, the NWTF stood behind science-based conservation and hunters' rights. Today, the NWTF is focused on the future of hunting and conservation through its Save the Habitat. Save the Hunt. initiative – a charge that mobilizes science, fundraising and devoted volunteers to conserve or enhance more than 4 million acres of essential wildlife habitat, recruit at least 1.5 million hunters and open access to 500,000 acres for hunting. For more information, visit NWTF.org.